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Headline of the Day:“If an industry can withstand one of the harshest economic crises in history, then it can overcome any obstacle that comes its way.”The rapid surge in people staying indoors resulted in a shift in lifestyle, with consumers spending more time online than ever before. Due to these harsh changes, marketing departments witnessed …

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In today’s age, e-commerce entrepreneurs need to be agile and opportunistic in how, when, where and even why they should sell their products on various channels. Yes, you want people to come to your website and check out your brand and become a lifetime customer. After all, you spend all your time creating a beautiful online store …

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Are you struggling to grow your email list? Referral marketing might just be the secret weapon you need! You can tap into the influence and trust of your existing subscribers and customers to attract new subscribers to your list. This is the power of social proof and word-of-mouth. The best part is, you’re more likely …

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Which eCommerce platform is best in Pakistan? There are several eCommerce platforms available in Pakistan, each with its own set of features and benefits. Here are some of the most popular ones: Ultimately, the best eCommerce platform in Pakistan for you will depend on your individual needs and preferences. It’s worth checking out each platform …

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What is digital marketing? Digital marketing refers to the use of digital technologies, such as the internet, social media, search engines, mobile devices, and other digital channels, to promote products, services, or brands. It involves various tactics and strategies to reach and engage with target audiences, generate leads and sales, and build brand awareness and …

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What is an ideal customer profile? Ideal customer profiles (ICPs) are used to help businesses narrow their targeting from a broad audience to a single account. An ideal customer profile is a hypothetical representation of your target audience based on a combination of real data that considers your business size, budget, sales cycle, and industry, …

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Paid Advertising Paid advertising refers to the practice of paying to display promotional content to an audience. It’s a type of advertising that allows businesses and organizations to reach their target audience social media, websites, and more. The purpose of paid advertising is to promote a product, service, or brand to a specific audience with …

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what is Social Media? Social media refers to a collection of online communication platforms and tools that enable individuals and groups to create, share, and exchange information, ideas, opinions, and other forms of content with each other in a virtual space. platforms typically allow users to create profiles or accounts, connect with other users, and …

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